LANDALUZ works towards internationalisation in response to the need to transfer the experience of national promotions in points of sale to international locations, given the increasing interest in from the companies involved in approaching other markets through their internationalisation plans.
LANDALUZ’s main aim through this service is to raise awareness and motivate related companies to embrace internationalisation, spread the quality image of Andalusian products abroad and increase sales of these products in foreign markets.
Since then, the organisation of PPVs in large distribution chains abroad, with the cooperation of Extenda, the Andalusian Agency for Promotion Abroad and its offices abroad, is one of the main services provided.